Analysepeople uses it’s own breakdown segmentation towards Big Data specialists and -vacancies.

Marketing Intelligence/Customer Insight

The process in which customer-, market, and company information is translated into marketing activities. This by collecting the existing data, transforming this data to information, making this data transparent. In order to formulate and carry out marketing activities based on these insights.

Risk & Fraud

Using advanced analytics to gain marketing insights, to determine risks when loans are provided and preventing possible fraud. This by looking at existing data in order to form a better customer insight and develop risk-based analyzes.

Data Science/Advanced Analytics

Collecting data, analysing this in order to gain insights and being able to make predictions is the art of data science. Finding correlations by merging multiple data sources, using complex algorithms and apply models and then visualize the gained insights.


The use of Big Data and advanced analytics to improve the making of informed decisions, redefine innovation processes, smoothen research routes and clinical trials. Develop new analysis tools has become a a very important a not dismissible part within the R&D process.


The Internet of things (IoT) is the inter-networking of physical devices which are embedded with electronics, software, sensors, actuators and network connectivity which enable these objects to collect and exchange data.